We follow a systematic approach to gather & measure information from a variety of sources to get a complete and accurate picture of an area of interest.
Data collection helps in collecting information about customers, competitors and other market factors. It helps companies in planning a strategy to expand their business and launch their products and services in new markets.
Data collection involves collection of qualitative as well as quantitative data. Methods we follow for data collection:
Online Data Collection
Focus Group Discussion
Face To Face Interviewing